MVP (Google Analytics)
Description: – Placing tracking ID/Code on all the pages of app.
Development Requirement: –
- Enable each screen of app to be fully functional google analytic tracking ID/code.
- A note on editing and pasting google analytic tracking ID/code will be provided in FAQ for admin.
- It will be advised when app should switch over from free google analytic setup, to paid one.
- VXEQ shall create account at google.com/analytics.
- Google analytic app should be fully functional for android or iphone mob or web page to access key info/parameters required to monitor foot fall (how many ppl visited, from google/fb or other social media, from which country, using which device and which page was viewed etc).
Opening up Google Analytics for HomEatZ can be planed for Visits, Unique Visitors, and Pageviews “hits.
App Developer is required to make a provision through super admin panel, to activate respective page/screen codes which needs to be monitored/short listed by app owner.
Let’s have field for six simple questions
- WHO were my visitors? Are all our web visitors local? How many are first-time visitors versus returning visitors? What types of devices did they view our site on?
- WHAT did they do when they visited? How many pages did your average customer look at and for how long? What percentage of visitors looked at only one page and then left immediately? High bounce rates (the percentage of users who visited one page and left) can be worrisome. A bounce rate of 75 percent from your home page is OK (maybe the visitor just needed a phone number or address), but bounce rates for menu pages probably should be much lower — around 40% or lower.
- WHERE did they come from? Looking at the traffic sources for your most visited pages is a good way to decide where to spend time and money to improve your app. Do most of your customers simply type in your web address directly? What percentage of your visits comes from search engines (Google, Bing, Yahoo) versus referral (through a link on another website)? Of the referral traffic, where are visitors coming from? What can be done to make our content even more attractive to that demographic?
- WHEN did they start arriving? Did a particular day or week show a huge spike in pageviews on your analytics report? Remember: it’s not the quantity of hits that’s important, but the difference between two numbers — your percentage increase — on a specific day or time that can be helpful. Maybe even actionable. What happened on the day of the spike? Was it tied to an online event (a new blog article, opening reservations, a bonus offer) or an offline one (something in the news about you, the opening a new location)? Is it something you can repeat?
- HOW did they spend their time on my app? What are the most popular items on your app? Are views of your menu really popular? Do you have more visits to one section of your drop down menu than any other? If so, it may be time to add more material to those sections. It’s also a good idea to place strong calls to action on the pages that get the most visits (such as a button that leads customers directly to the reservation page or to your menu), so visitors will have a reason to keep reading.
- WHY did visitors stay on or leave my app? This one is super tricky. If we knew the answer for sure, most of the above questions would be moot. Looking closely at funnel reports on how visitors move from page to page on your website will probably give you a good sense of what attracts your loyal customer to our app. Is there a particular place in the reservation process where customers frequently drop off and leave? What part of that page seems difficult or could be improved?
https://youtu.be/f3X-hYRxBL8 step by step enabling google analytic for app, website
Thanks for the inviteSwipe ➞ Google analytics help analyze browser data.
Go to goggle analytic account, enable/link yr app. Find out which browser is providing how much traffic is converting and how much revenue it is giving and see conversion rate. Click on screen resolution to see conversion rate. App can be made compatible to suit conversion rate, and to suit OS for better traffic. Screen resolution needs to be designed by app developer to improve traffic on our app.
1- create a google analytics account
2- Set a property in yr google analytics account.
3- Setup a reporting view in your property
4- Follow the instructions to add the tracking codes in yr app
5- u can collect data in yr analytics property.
Google Analytics Account – Each Google Analytics account can include one property or more. Make sure not to confuse this with the term “Google Account”: One Google Account can contain up to 25 Google Analytics accounts (check out this post if you reach this limit but wish to have more than 25 accounts)
- Sign in to Google Analytics.
- Click Admin and navigate to the desired account/property/view.
- In the Account, Property, or View column (depending upon whether you want to add users at the account, property, or view level), click User Management.
- In the Account permissions list, click +, then click Add users.
Analytics reporting starts with a summary of your business that mirrors the funnel of acquiring, engaging, monetizing, and retaining users, and highlights information about:
- Acquisition: the sources, mediums, and campaigns through which you acquire users
- Engagement: user engagement by events, pages, and screens
- Monetization: buyer volume, and revenue by items, promotions, and coupons
- Retention: retention by new and returning users, cohorts, and lifetime value
In addition to a collection of reports that mirror the funnel, Analytics also offers reports that cover:
- Demographics: user volume by demographic dimension
- Technology: user adoption of app releases and the technologies used to engage your content